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Privacy Policy

At America777, we take your privacy seriously. This Privacy Policy explains how we collect, use, store and protect your personal information when you use our website and services. By opening or continuing to use your account with us, you agree to the practices described on this page.

Information We Collect

When you register and use your account with us, we collect personal information across several categories. This information is necessary to provide you with a safe, secure and responsible gaming experience and to meet the obligations that apply to us.

Account details: your name, date of birth, username, password and contact information such as your email address and phone number.
Identity verification documents: copies of government-issued identification, proof of address and any other documents we request as part of our know-your-customer process.
Payment and transaction records: details of deposits, withdrawals, payment methods used and your full transaction history associated with your account with us.
Device and usage data: IP address, browser type, operating system, pages visited, session duration and similar technical information collected automatically when you use our site.
Communications: records of any messages, emails, live chat sessions or support interactions you have with our team.

We collect this information directly from you when you register, make transactions or contact us, and automatically through our website and platform infrastructure.

How We Use Your Information

We use the personal information we hold for specific, legitimate purposes. We do not use your data in ways that are incompatible with those purposes, and we take reasonable steps to ensure the information we hold remains accurate and up to date.

Running your account: to create, maintain and manage your account with us, process deposits and withdrawals, and deliver the services you have requested.
Identity verification and anti-fraud checks: to verify your identity, confirm your age and eligibility to play, and detect and prevent fraud, money laundering and other unlawful activity.
Legal and regulatory obligations: to comply with our obligations under applicable laws, which may include retaining certain records, responding to lawful requests from relevant authorities and conducting ongoing due diligence.
Customer support: to respond to your enquiries, resolve disputes and improve the overall quality of our support services.
Marketing and promotions: where you have given us your consent, to send you information about offers, promotions and updates from America777. You can withdraw this consent at any time.
Site improvement and analytics: to analyse how our site is used and make ongoing improvements to the experience we offer our players.

We do not sell your personal information to third parties. We may share data with carefully selected service providers who help us operate our business - such as payment processors, identity verification providers and IT infrastructure suppliers. These parties are required to handle your data securely and only for the purposes we specify. We remain responsible for ensuring your data is protected when it is shared in this way.

Cookies and Tracking Technologies

Our website uses cookies and similar tracking technologies to provide a functional and personalised experience. Cookies are small text files stored on your device when you visit a website. They help us recognise you on return visits and ensure the site operates correctly.

We use cookies for a number of purposes, including keeping you logged in during your session, remembering your preferences and settings, analysing site traffic and understanding how players use America777, and delivering relevant content and, where applicable, interest-based advertising.

You can manage your cookie preferences through your browser settings at any time. Most browsers allow you to view, block or delete cookies. Please be aware that disabling certain cookies may affect the functionality of our site and your experience with your account with us.

Data Retention

We retain your personal information for as long as your account with us is active and for a period of time after it is closed. Some records must be kept for a period required by law even after an account is closed or your relationship with us has ended. The length of this retention period depends on the type of data involved and the legal obligations that apply to it. We are not able to delete records that we are legally required to keep, regardless of any request we receive.

During any retention period, your data continues to be protected in accordance with this Privacy Policy. Once the applicable period has passed, we securely delete or anonymise your personal information so that it can no longer be associated with you.

Where we process your data on the basis of your consent - for example, for marketing communications - we will stop processing it as soon as you withdraw that consent, unless we have a separate lawful basis that requires us to retain it.

Your Rights and How to Contact Us

You have rights in relation to the personal information we hold about you. We are committed to honouring those rights and making it straightforward for you to exercise them.

Accessing and Correcting Your Data

You can request a copy of the personal information we hold about you, or ask us to correct any information that is inaccurate or out of date. Many basic details - such as your email address or phone number - can be updated directly within your account with us.

Requesting Deletion

You may ask us to delete your personal data. We will honour such requests where we are not required by law or our legal obligations to retain the information. Please note that certain records may need to be kept for a period following account closure, as described in the Data Retention section above.

Withdrawing Marketing Consent

If you have opted in to receive marketing communications from America777, you can withdraw your consent at any time by following the unsubscribe link in any marketing email or by contacting us directly. Withdrawing your consent will not affect any processing we carried out before the withdrawal.

Get in Touch

To exercise any of your data rights, or if you have any questions or concerns about how America777 handles your personal information, please contact us at support@america777-casino.com. We will respond to your request as soon as reasonably practicable.

We may update this Privacy Policy from time to time to reflect changes in our practices or in the law. Any updates will be posted on this page with a revised effective date. We encourage you to review this page periodically so you remain informed about how we collect, use and protect your information.